CX CCA Product Marketing
General Motors

Montpelier, Vermont

Posted in Automotive


This job has expired.

Job Info


About GM

There's never been a more exciting time to work for General Motors.

To achieve our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion, we need people to join us who are passionate about creating safer, better and more sustainable ways for people to get around. This bold vision won't happen overnight, but just as we transformed how the world moved in the last century, we are committed to transforming how we move today and in the future.

Why Work for Us

Our culture is focused on building inclusive teams, where differences and unique perspectives are embraced so you can contribute to your fullest potential as you pursue your career. Our locations feature a variety of work environments, including open work spaces and virtual connection platforms to inspire productivity and flexible collaboration. And we are proud to support our employees volunteer interests, and make it a priority to join together in efforts that give back to our communities.

Job Description
This is a remote position; the selected candidate can reside and perform the work from anywhere within the United States.

About the Role:

Sales Operations provides the sales organization with tools, data, and resources to enable the team they support to drive the business. They may be responsible for the overall efficiency and effectiveness of the assigned sales organization. The Sales Operations team aggressively supervises and strives to maintain high levels of quality, accuracy, and process consistency in the sales organization's planning efforts.

The service lane experience is a key element of the overall customer journey and appointments are a key entry point of the service lane journey. As we focus our efforts on building deep, lasting relationships with our customers, we have to do it in a way that supports their preference to interact with us. GM is building a platform that can carry vehicle functionality, services, and brand messaging that includes notification features with the ability for our customers to schedule service appointments online, supervise the status of their service and service history, receive relevant marketing offers, and access their vehicle health check. At the same time, we are exploring new capabilities in the digital world. We need to jointly work with our global dealer network in providing access to key information and technology. In doing so, we can promptly attend to customer needs; provide fast services, and a smooth service lane experience.

The Product Marketing will be responsible for brand integration while managing to the business goals and objectives. As a PM, you will help create the go to market strategy with our dealers and customers with each new customer experience that is brought to life. The PM will have responsibility to partner with our agency, stakeholders and Voice of Customer to develop dealer training and communications, collect quantitative and qualitative feedback from our contact center and funnel new insights into the technical requirements for vehicle online purchases. The PM will provide outstanding employee experiences which inspire the team to excel in performance and strive towards world-class customer experiences. The PM will encourage challenging the status quo and implement new insights that will improve dealer engagement and generate sales.
Key Responsibilities:

  • Build and maintain brand relationship with the Marketing, Product, Agencies, Dealers and CCA
  • Develop and implement effective strategies to drive consumers to the brand and dealership websites with the goal of generating increased targeted web traffic and thereby increased lead generation.
  • Provide analysis and proactive recommendations on the strategic direction for Service Lane
  • Provides dealer behavior/feedback to the brands & technical implementation teams by collecting, analyzing, and summarizing data and trends.
  • Keep current on all digital trends and bring new insights to the business on how to improve digital presence
  • Plan and coordinate vital training based on product launch training
  • Lead cross functional business performance reviews
  • Run and lead project tasks

Additional Job Description
  • Develop and communicate forecasts and sales reports across teams.
  • Support and review project reporting requirements and outputs.
  • Perform analytics to analyze current sales tactics and operations within the company.
  • Build and drive various initiatives to support the Sales, Aftersales, and or Marketing operations.
  • Build and be a great partner both internally and externally i.e.; Marketing, Sales, Legal, Agencies, GM partners, etc.
  • Performs other related duties as assigned.
Required Skills and Qualifications:
  • Bachelor's degree in Business Management, Marketing, Management Information Systems
  • Field sales experience contacting dealers
  • Competitive and entrepreneurial mind-set to drive lead growth in new and existing markets - ability to find opportunities and interact with decision makers to provide highest-quality leads as a result
  • Strong collaboration skills and the ability to effectively influence others in multiple groups to achieve specific goals. The ideal candidate must be a team player.
  • Project, technical and process leadership skills
  • Ability to challenge current processes and effectively communicate and influence without direct authority with the internal businesses structure
  • Ability to run multiple priorities and demanding timeframes
  • Strong organizational skills
  • Proficient in MS Office products - Excel
  • Uses rigorous logic and methods to solve difficult problems with effective solutions

Compensation: The median level of salary compensation for this role is $98.856.00

Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.

Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

#LI-Remote #GM-Remote



Benefits Overview

The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:
• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
• Company and matching contributions to 401K savings plan to help you save for retirement;
• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
• Tuition assistance and student loan refinancing;
• Discount on GM vehicles for you, your family and friends.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.GM is proud to be an equal opportunity employer.

We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

Equal Employment Opportunity Statements

The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us atCareers.Accommodations@GM.com. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.


This job has expired.

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