Market Hardware - Digital Advertising Specialist
EverCommerce Solutions Inc

Job Info

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You:

You are customer service oriented through-and-through, driven by your love of helpingour clientsand team succeed. You are passionate aboutdigitalmarketing (specificallyDisplay/ Retargeting ads and Facebook ads) andare eager to help our company increase our client's visibility and leads online. You are comfortable creating ads, analyzing data, and reporting data tothe team. You are also comfortable providing insight and direction as to why you make certain optimizations or changes tocampaigns andaccounts.You don't wait for direction; if you see a problem, you solve it.You are a fast-paced worker that is extremely detail-oriented and organized- we cannot afford any mistakes inourlive ads.

Us:

For 18years, Market Hardware has been educating service professionals about the growing trends in Web Marketing. We focus on a select group of professionsand industries, helping us gain unique andinvaluable 'insider'intelligence that we pass along to our clients. With clients in all 50 states, we focus on delivering customized, personalized service that helps each unique business thrive. Market Hardware is part of theEverCommerceportfolio of companiesand has been since November 2017.



Where:

Our officesare located inBethesda, MD, but we will be working remotely through August 2021. While our preference would be for someone to be based in a commutable distance of the office, we are open to fully remote resources for this position.

RoleResponsibilities:

As aDigital Advertising Specialistwill be responsible for creating, maintaining, optimizing, and reporting on our clients' retargeting and Facebook ads. You will design the banner adsand ad copywith our graphic design team, install appropriate tracking pixels, implement the campaign,andthen track/monitor/optimize the campaign for as long as it is live. You are responsible for assisting our other specialists when needed, and correctly reporting campaign data to the account managers, so they can report to the clients. A typical day includes checking emails,reviewing tasks, and working on campaigns withsomeclient interactionfor certain campaigns.Youmustbe able to communicate well with teammembers andbe extremely organized to succeed in this role.

Key Responsibilities:

• Ideate and launch campaigns daily on Google Ads, Facebook Ads Manager and other display platforms.
  
• Perform daily analysis and optimization on campaign performance.
  
• Prepare and deliver performance reports identifying successes and opportunities for improvement.
  

• Develop ad creatives (images and copy) for various products.
  
• Test audiences and platform features to discover new opportunities.
  
• Manage budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting target ROAS parameters.
  
• Maintain active relationships with 3rdparty platform account representatives to make necessary adjustments to campaigns.
  
• Actively participating in digital strategy and media planning meetings.
  

Experience and Skills:

• Bachelor's degree with a concentration in marketing,graphic design, or related field preferred
  
• 1-2years' experiencewithDisplay/Facebook Ads Manager
  

• Graphic design knowledgeto create different ad variations/ad sizes
  
• Gmail, Google Docs, MS Office knowledge
  
• High level of accuracy and attention to detail
  
• Professional and positive communication skills, both written and verbal
  
• Excellent customer service and interpersonal relations
  

• Ability to handle multiple projects and prioritize responsibilities
  
• Self-motivated and a team player
  

Nice to Haves:

• Graphic design knowledge
  
• Dropbox & Google Drive file sharing knowledge
  
• WordPress skills
  
• Selfless mindset - concerned more about the needs of others than yourself / helping others without thinking about what's in it for you
  
• Improving mindset - thinking outside of the box and developing systems to make your job (and the job of your team members) easier
  

Benefits and Perks:

• Competitive salary
  
• Robust medical, dental, and vision benefits
  
• 401k with match
  
• 18 paid days off, plus11holidays, and an additional day off to volunteer each year
  

• Fitness reimbursements
  
• Company-wide training and professional development
  

EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience!

This job has expired.