Posted in Education and Training
Marketing & Communication Specialist, Central Services
About Colorado Mountain College
Imagine working at a college that welcomes everyone - students, faculty, staff, and community members - regardless of their backgrounds, beliefs, or traditions. An institution that is also integrally connected to, appreciated by, and supported by those same communities.
Envision yourself at a dynamic, innovative, forward-leaning college that has a highly entrepreneurial spirit and deep commitment to every learner - from first-generation college students and new-traditional and adult learners to academically motivated students seeking a more traditional liberal arts education - all within a robust and highly personalized learning environment.
Visualize applying your energy and skills for an organization that respects and cares about its employees enough to offer competitive compensation and benefits while encouraging every team member to renew and recharge in places of inspiration, reflection, and world-class outdoor recreation.
Welcome to Colorado Mountain College and its eleven campus locations sprinkled across a spectacular region of Colorado's central Rocky Mountains.
Colorado Mountain College aspires to be the most inclusive and innovative student-centered college in the nation, elevating the economic, social, cultural, and environmental vitality of its beautiful Rocky Mountain communities.
CMC is a comprehensive, public, open-access dual-mission institution offering 136 academic programs ranging from specialized certificates to associate and bachelor's degrees, a wide range of online, non-credit and lifelong learning courses, as well as extensive concurrent enrollment opportunities in close partnership with neighboring school districts.
Over 15,000 students attend CMC annually, and 40% of degree-seeking students earn a certificate or degree every year. The college's Latinx enrollment has doubled in six years to 28%, making CMC a federally designated Hispanic Serving Institution (HSI). CMC courses are highly personal and many are highly experiential by design, each with a maximum registration of 25 students.
Colorado Mountain College campuses are located in Aspen, Carbondale, Breckenridge, Dillon, Steamboat Springs, Glenwood Springs, Glenwood Springs-Spring Valley, Leadville, Rifle, the Vail Valley, and Salida. Of these locations, three are residential-Spring Valley, Leadville, and Steamboat Springs - and students in Breckenridge have access to college-owned off-campus housing. CMC campuses are close-knit communities, on average serving between 1,000 - 2,000 students.
The majority of the college's financial support comes from local property taxes, not tuition or state revenues. Consequently, CMC is uniquely positioned to be entrepreneurial, nimble, mission-focused, and responsive to community and workforce needs. The college's Central Services administrative office, which provides administrative support to all campus locations, is located in historic downtown Glenwood Springs, the town from which CMC originally launched in 1965.
Colorado Mountain College is accredited by the Higher Learning Commission and authorized by the Colorado Commission on Higher Education. For general information about CMC, its programs, locations, students, faculty, and offerings, go to: www.coloradomtn.edu.
Our commitment to an environment where everyone belongs
Our college and beloved mountain communities are enriched by a variety of voices and experiences.
At Colorado Mountain College, we continually work to improve learning and working environments that welcome everyone. We are deeply committed to promoting a free and open exchange of ideas, improving critical thinking, deepening mutual empathy and respect, and ensuring that every learner and team member has equal opportunities for personal and professional success.
The college prioritizes the recruitment, hiring and retaining of a highly engaged workforce that reflects and supports the backgrounds, characteristics and aspirations of the students enrolled at the college. CMC therefore values applicants who demonstrate prior accomplishments, training, and a commitment to the concepts of inclusive and equitable practices, as well as an understanding of historic and current social issues that impact groups of different socio-economic and cultural backgrounds.
CMC employees enjoy regular opportunities to raise their awareness about pressing societal issues, develop individual critical thinking skills, and expand their understanding of and empathy toward others regardless of race, gender, ethnicity or other factors. Our goal is to deliver highly personalized teaching methods and effective student support services that enable students to achieve their goals, regardless of academic or financial barriers.
Applicants to Colorado Mountain College must demonstrate a commitment and competence to work effectively with students, employees, and community members of all backgrounds.
For more information about CMC, go to: www.coloradomtn.edu.
The Marketing & Communication Specialist develops and implements integrated, college-wide communications plans and marketing strategies, coordinates the creation of college-wide marketing communications content, identifies new communication tools and strategies, and supports other marketing and media relations team members as needed.
Fluent bilingual (English/Spanish) required. This role will have a special focus on helping CMC to better identify, communicate with and market to communities in the CMC service area where Spanish may be the first, or only, language spoken. This individual will be responsible for developing and executing outreach strategies to these audiences and will help to translate and trans-create CMC's value propositions appropriately.
View/download job description including hiring salary range: Marketing & Communication Specialist
Pre-requisites for Position (Qualifications Standards)
Education and experience sufficient for the rigors of the position. Examples may include a Bachelor's degree from an accredited institution and three years of related experience, or equivalent education and experience, that will provide the necessary knowledge, skill and abilities to perform the functions of the position. Degree in communications, journalism, marketing or field related to the position responsibilities field preferred. Experience with or strong interest in working in higher education preferred.
Demonstrated understanding of marketing and communication skills and methods; excellent writing skills; understanding of effective communication, social media and email marketing techniques; strong project management skills; advanced knowledge of Microsoft PowerPoint and Word, basic knowledge of WordPress website design and editing. Advanced knowledge of Adobe InDesign, Photoshop, and Illustrator preferred.
Uses discretion and independent judgement to create content that is on-brand; ability to work independently and as a team member; analyze promotional opportunities and challenges, and respond by creating effective, compelling content and collateral that strengthen the college's brand identity internally and externally; ability to manage budgets effectively; ability to write effective promotional copy for electronic media; and willingness to learn new technical and practical skills, and best practices.
Welcoming. Innovative. Focused on Student Success. These principles reflect the soul of CMC. They guide us in building our teams, cultivating leaders, and expanding our approaches and mindset. They guide us to be an institution of higher education that's the right fit for every faculty member, staff, student, and community member in its trust. Applicants must demonstrate a commitment to working effectively with students, employees, and community members of all backgrounds.
*Bilingual (Spanish/English) or conversational language abilities required. Position includes bilingual (Spanish/English) pay differential. Finalist will be required to complete language skill testing to verify bilingual skills.
To Apply: Please submit the required letter of interest, resume, and list of three professional references. CMC is an EOE committed to diversifying its workforce.
External Applicants: Apply Online
Internal Applicants: Please proceed to the HR page of Basecamp or by searching in Learning Hub for instructions on applying for a full-time position as an internal applicant.
Review of application material will begin January 30, 2023.
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