Job Summary
Are you an enthusiastic Search Engine Optimization expert and industry thought leader? Would you like to assist our efforts in driving, developing and refining SEO strategy and initiatives to propel organic growth at an enterprise level? Do you enjoy a challenge that will directly result in growing some of the leading properties in the media industry? If so, please read on …
Summary:
Cox Media Group's SEO Analyst will lead the company's daily, short- and long-term SEO strategies to help increase referral traffic for our TV and Radio digital sites. He/she will collaborate with the Content, Product and Data Analytics teams to develop and distribute insights, measurements and reporting to appropriate persons while using this data to drive informed SEO opportunities, recommendations and action plans to maximize return on investment (ROI) in line with key performance indicators and global metrics. He/she should be an expert at SEO with a clear understanding of how to balance on-page and off-page optimization, including content generation and link building. This role takes `initiative to assess the impact of new products, search engine algorithm changes and subsequent releases on SEO best practices and procedures. This job reports to the Director of Audience Engagement & Optimization based in Atlanta.
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